Skiplagged Apps
Head of Product / Head of Design & Experience
The Skiplagged apps allow you to book flights, hotels and cars. Led the user experience and user interface design on a complete redesign, revamp of the iOS and Android mobile applications through quantitative and qualitative research and value-added IA/UX deliverables. Designed and generated fully-interactive HTML prototypes. Created a roadmap, identified challenges, problems by analyzing metrics and analytics in order to set up goals and MVPS. Led the user testing phase during and after development. Produced an innovative and sophisticated strategy to maximize user engagement and increase conversion rate. Produced style guides and engineering interaction specification sheets for engineers. Continually creating new features and improving the experience. Produced wireframes, high fidelity visuals, prototypes and implemented A/B testing to specific deployment rollouts.
Platform: iPhone, iPad (iOS), Android Phone and Tablet
